Today I’m chatting to Ruth Tsui, a group program design consultant who’s all about ditching the growth-at-all-costs mindset and building a business that actually aligns with your values.
She poses a very interesting question - are we working ourselves so hard so we’ll finally find joy when we retire??
We explore the messy reality of moving from in-person to online education, the highs and lows of running online memberships, and why understanding what truly motivates your clients can make or break your business.
Ruth gives us a sneak peek at her plans for 2025, including a gradual move away from Meta and more use of LinkedIn.
If you’re ready to create more joy in your business now, this is the episode for you!
NOTES:
You can find out more about Ruth on her website.
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